VI Annual Conference “Russian market of luxury goods”
20 November 2020Sergey Medvedev, Ph.D., LL.M., Partner and Dmitry Rusakov, Head of Brand Protection Group (Gorodissky & Partners, Moscow), made a presentation “How to increase sales of official products on the Internet and protect your business from counterfeit and illegal products?” at the VI Annual Conference “Russian market of luxury goods” organized by the CCI France Russie with the information support of Managers Association.
Within the speech, Sergey Medvedev and Dmitry Rusakov discussed such issues as: what is the share of the Russian e-commerce market before and after COVID-19; the benefits of moving your business to the Internet; distribution of counterfeit products online and how to combat it; the main ways to protect intellectual property rights; pre-trial and judicial procedures for dealing with counterfeit detection and many others.
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